Most of the time your website is the first glimpse a potential customer will have of your business. While it’s important to highlight who you are, as well as your products and services,what customers really want to learn about is the results you can achieve for them. There is a fine line between bragging and…
Voice search is no longer just forasking Alexa to tell you the weather or asking your Google Home to call your Mom. Voice search is a growing trend that may actually stick around.Pew Research Center reports 46% of Americans use digital voice assistants, while comScore predicts by 2020 that 50% of searches will be done…
Have you thought about how you will wish your clients well during the 2018 holiday season? We’re guessing the answer is “no.” While we still have a few months until the holiday season officially kicks off, as marketers, trust us when we say NOW is the time to begin planning. The holiday season is the…
Branding. So many people think that branding is just about a logo, and those people couldn’t be further from the truth! Branding strategies go far beyond a logo to encompass the entire identity of your business and all the ways people experience it from the company name all the way down to the culture within…
In today’s digital world, online reviews can make or break a business pretty quickly, so handling them with care is super important. Online reviews are one of the most turned to avenues when deciding to do business with a company or not, judging on good reviews, bad reviews, lack of reviews or even how you…
You took the time, effort,and resources to obtain each of your clients. How many of them are currently sitting stagnant in your database? Using a reactivation campaign is a cost-effective way to “wake” your clients up who have been “hitting snooze” on your services or product offerings. When it comes to reactivation campaigns, it’s important…
With everyone glued to their cell phones and tablets these days, we’ve found an effective way to grab your client’s attention with a tangible, printed item. At DMC, one o four specialties is a MiniZine or “mini magazine”. A MiniZine is a unique opportunity to provide your clients with important information as well as interesting,…