Email Marketing

Wake Up Your Sleeping Clients with A Reactivation Campaign

You took the time, effort,and resources to obtain each of your clients. How many of them are currently sitting stagnant in your database? Using a reactivation campaign is a cost-effective way to “wake” your clients up who have been “hitting snooze” on your services or product offerings. When it comes to reactivation campaigns, it’s important…

DMC

Retention Marketing: Tips To Keep Your Clients Loyal

In this digital era, there are so many offers and gimmicks taking over the internet. With everyone on the hunt for the best deal, how do you keep your clientele loyal to your business? Retention marketing is one the most important strategies your business should be focusing on. You’ve spent time and money obtaining your…

DMC

Dynamic Marketing 101: Digital Advertising

In part two of our blog series, we’re going to take a look at digital advertising. There’s no denying the fact that the world has been rapidly making the shift to digital. Between mobile phones, laptops, tablets, and more, people of all ages are consuming more digital content on a daily basis than ever before….

DMC

5 Tactics to Boost Direct Mail Response Rates

While email marketing is a great strategy because of its low cost per acquisition, direct mail still has a far better response rate. As physical mail becomes less common, research has shown that 55% of people now look forward to getting mail and over 65% of people feel that mail is far more personal than…